Meet E2

When seasoned Master Coach Ellen “E1” rebranded her business in 2022, she quadrupled her impact, leading her to partner with Erin “E2,” a branding and messaging expert with a 20-year career in crafting compelling stories. Together, they formed E², a powerhouse duo combining Ellen’s strategic coaching expertise with Erin’s bold, scroll-stopping messaging. Through their tailored program, they guide coaches and entrepreneurs to sculpt their niche, elevate their brand, and create a roadmap for lasting success—all while staying true to their unique essence.

Meet Ellen, your Master Coach

Ellen Kocher is the internationally-recognized founder of Whealthness and Wake-Up, Shake-Up, Thrive! She is an ICF MCC and NBHWC coach. With over 30 years of experience, she empowers coaches to build thriving, sustainable businesses by turning knowledge into action. She has been training and mentoring fellow coaches for over 10 years providing CE-approved training in all dimensions of well-being and business development.

Ellen rebranded her own coaching practice in 2022, quickly quadrupling her impact. Now, she’s teaming up with Erin to share everything she knows about building a successful, impactful coaching business.

Originally educated in the USA, Ellen resides in Geneva, Switzerland, with her husband and three children.

Connect with Ellen

Meet Erin, Your Brand Messaging Strategist

Erin Thomas is the internationally-recognized owner of Erin Thomas Communications and the co-founder of The Standing Ovation Society. She works with coaches, entrepreneurs, business leaders, and speakers around the world to get them visible, credible and profitable using powerfully-aligned messaging and branding.

As a writer and messaging strategist, her passion is helping people harness the incredible power of language to have the impact, influence and income they desire using their own story to do it. Everyone has a story to share.

A Charleston, SC, native and bestselling children's book author, Erin is currently living in Europe with her husband, daughter, and two cats that think they own the place. (They're probably right.)

Connect with Erin

Contact Us

here's nothing like a 1:2 call to make key business decisions. Let's connect to explore how we can best support you in achieving your biggest coaching goals.

Let’s Connect

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